SEA Design

Derwent London

Launching an innovative digital-first Responsibility Report for Derwent London

Scope
Campaign
Digital Design
Responsibility Report
Print Design
Web Design

Sector
Architecture & Property

Background
Derwent London is one of London’s most innovative property regenerators and investors and is well known for its distinctive design-led philosophy and creative approach to development.

Brief
Create a bold and confident digital first interactive responsibility report, showcasing the impact and achievements of Derwent London throughout 2021.

Solution
We moved away from the traditional printed format and produced an immersive digital experience exploring impact figues, mapping data and displaying image rich interviews.

The bold and confident editorial design combined strong typography and imagery with a colour coded palette differentiating the three sections of the report and providing clear signposting and navigation throughout.

The report brought to life engaging impact storytelling, highlighting ESG, community and social charitable stories from a fresh perspective such as the relationship between Derwent and the renowned Chicken Shed Theatre in North London.

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