SEA Design

Theatreplan

Brand identity and repositioning for theatre planning pioneers

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Theatreplan has 30 years of expertise, problem solving and innovative solutions for some of the world's greatest performance spaces.

We positioned the brand as having been ‘Pioneering design for over 30 years’, with their commitment to excellence and innovation in theatre design and technology. The logo reflects the precision and technical nature of how Theatreplan approach each project, whilst the art direction of the photography captures the passion and dedication to the spaces they’ve designed.

Scope
Brand Identity
Brand Strategy
Repositioning
Guidelines
Website

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