SEA Design

Monotype

A brand fusing art, technology and creativity

1/4

We worked in partnership with Monotype to create a complete brand identity that unified the many faces of Monotype, including the company’s heritage, and positioned it as an innovative brand of the future. Reflecting the global authority of its heritage, we used a strong, distinctive logotype based on Steve Matteson’s Kootenay.

To accommodate the organisation’s relentless innovation and development and ensure that all parts of the business had space to grow, we created a consistent global brand identity system and hierarchy.

Scope
Identity
Brand Campaigns
Editorial

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